Top Trends of 2010

Morris Chapdelaine
Authored by
Morris Chapdelaine

December 28, 2010
3:40 p.m.

The GBF became a popular High School trend…will it continue into the new year?

2010. Another year is over. I am reminded of that classic 1979 ABBA tune, ‘Happy New Year’:

“Sometimes I see
How the brave new world arrives
And I see how it thrives
In the ashes of our lives
Oh yes, man is a fool
And he thinks he’ll be okay
Dragging on, feet of clay
Never knowing he’s astray
Keeps on going anyway…”

Oh ABBA- always such wisdom.

What I can tell you for certain, is that this past year has provided us with some pretty ‘interesting’ trends, some of which I hope will continue to thrive and some of course I wish would just go away.

Now in no particular order, the top 10 trends of 2010:

1. Hairy chested actors and models.

For far too long, American TV has been telling us to sport clean pecs with narry a hair in site. This past year has started to prove otherwise. Take a look at these boys:

Gossip Girl’s Ed Westwick and Penn Badgley both sport some fine manliness in their show. And then there’s the very handsome Bradley Cooper from 2010’s A Team and of course People’s choice for sexiest man of the year, our very own Ryan Reynolds.

The point is- stop shaving and waxing boys! Sure, a little good grooming goes a long way, but if you’ve got it- flaunt it!

2. Plaid.

Sure, plaid has never really gone out of style, but this past year it seemed to rear its colorful head in all sorts of ways. Think lumberjacks, fishermen and even prim and proper saville row suits…

Even the Daily Mail in the UK had this to say about plaid shirts:

“Once ridiculed as the clothing of a simple, hulking woodsmen, the lumberjack shirt has moved on from fashion faux-pas to must-have.

Sales of the traditional long-sleeved check shirts have shot up 62 per cent on last year at high street retailer Debenhams, making the garment the key item to get you through through cold snap in style.

Inspired by celebrities including Jessica Alba and Emma Watson, the plaid shirt appears to be the celebrity choice for casual daywear. Male style icons including David Beckham and Robert Pattinson have sparked a boom in menswear sales.

Ruth Attridge, spokesperson for Debenhams says: ‘Although the lumberjack look is back in vogue, the chunky check shirt is now more likely to be worn out on the town than slogging away in the forests.”

3. Crossfit Training Gyms.

If you work out at all, and you should if you want to feel and look good, then chances are you’ve heard of or already joined a Crossfit Gym- this trend was HUGE in ’10.

A hard core strength and conditioning program, Crossfit claims to deliver fitness training that is ‘broad, general and inclusive’. The truth is, it’s hard as hell! It’s the single best way to whip yourself back into shape and stay that way, but don’t expect to spend time chit chatting by the water fountain or showing off your brand new NIKE dry-fit tank top…these trainers only care about fitness and you’ll know that the first time you heave your breakfast up or wake up the next morning unable to move.

4. Biking.

Gas keeps going up in price; there’s no avoiding it, and cycling helps to keepm you in tip top shape…not to mention the amazing ass you can get from all that peddling! If you’re going to bike, do it in style. Fancy mountain bikes are still the norm here in most cities but do it up with a little style and get a 3 speed Euro inspired Pashley Roadster, a retro 10 speed or a funky BMX.

5. 3D.

Let’s face it. EVERYTHING seems to be in 3D now. They even broadcast Queen Elizabeth’s coronation in 3D this Fall. The list of 3D movies that were released in 2010 is ridiculous and new titles seem to be flying at us like mad. To tell you the truth, the last few 3D titles I’ve seen have only been OK as far as the 3D is concerned. I’ve started thinking that they are just shooting in 3D so they can charge you a premium at the box office.

Then we have 3D TV. I suppose its fun and all, but I actually tire of wearing those little plastic glasses. Did anyone catch the 3D broadcast of the Toronto/Montreal hockey game on December 11th? I’d love to hear your thoughts…

And surprise of surprises, they are even shooting porn in 3D now. Yup. The winner of 2010’s award for best Gay porn feature went to Whorrey Potter and the Sorcerer’s Balls. Yikes indeed!

6. Betty White.

Everyone favorite gal pal, Betty White, had a tremendously trendy year.


She starred in a hillarious super bowl commercial for Snicker’s candy bars, hosted a super popular episode of Saturday Night Live (after a huge Facebook fan campaign) and landed a brand new TV series, Hot in Cleveland.


Let’s hope this trend continues for several more years.

7. Celebrities tell young Gay kids that ‘It Get’s Better’.

After a terrible onslaught of Gay teen suicides in the US, writer Dan savage posted a video with his partner Terry on Youtube just to let youth know that it does indeed, ‘get better’. Within weeks, the It Gets Better project spawned over 5000 user generated videos and politicians and celebrities like President Barack Obama and Anne Hathaway contributed moving words of inspiration.

The project is still going strong and is now a worldwide phenomenon.

8. Checking in!

Everyone started doing this in 2010 and I think it will grow well into the new year. Location based games, apps and services are everywhere and its the best way to get featured coupons, meet friends and win games in my opinion.

Have you checked in today?

9. The Gay Best Friend.

Teen Vogue published an article this summer talking about the relevance and benefit of having a Gay best friend  (GBF) in high school. Seriously.

According to the article, the once-bullied gay high school boy is currently in high demand among the popular girls.

“A few years ago, all the popular, pretty girls were walking hand in hand with a preppy jock,” one high school student says. “Now you’ll see them in hallways with a Mulberry bag on one arm and a Johnny Weir look-alike on the other.”

Influenced by the media’s quick uptake of the gay guy/straight girl coupling—for instance, Will and Grace, Carrie Bradshaw and Stanford or even Sharpay and Ryan from “High School Musical”—it seems teenage girls are “collecting” fashion-forward gay boys, the magazine says. Unfortunately, the magazine portrays the trend as something that positions the boys as an accessory, like a pair of Uggs—in one season and out the next—instead of as people with the respect and individuality they deserve.

However, Teen Vogue acknowledges that the pairing may be less competitive and more honest than friendships between two girls.

And some of the teens interviewed who were in GBF relationship before the hype started are themselves concerned with the relationships being treated as a trivial fad. One teen said, “It’s wonderful that society and the media have become so accepting, but that culture should never be exploited or treated like a passing trend. People should not be defined by characteristics like their sexuality.”

(AMEN to that, indeed)

and 10. Straight guys looking like Gay guys.

Yup. This one is completely true and has to stop. Now.

The big problem is that straight guys are dressing like Gay guys from a few years back!


Check out all the earrings, fake tans, matchy track suits, bedazzled T-shirts, jeans and hoodies, the man purses, the blingy jewelry, hair spray…and I could go on. I honestly can’t figure this one out. Now I’m all for dressing well and taking care of your appearance but come on! Hopefull a trend that is on its way out.

How about you? Any trends from the last year that you’re really fond of? Anything you hope falls out of fashion faster then we can say, ‘Happy New Year!?




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